Hasselblad

24:I[56264,["/_next/static/chunks/0h2qsuyze9ds1.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js","/_next/static/chunks/163q3gjfx0z2c.js","/_next/static/chunks/21h5qhhcg7tzz.js","/_next/static/chunks/2k8qerqh8och5.js","/_next/static/chunks/03wn0-bzh3abk.js","/_next/static/chunks/04cl34c8iaaoc.js"],"GuestHistoryRecorder"] 25:I[3004,["/_next/static/chunks/0h2qsuyze9ds1.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js","/_next/static/chunks/163q3gjfx0z2c.js","/_next/static/chunks/21h5qhhcg7tzz.js","/_next/static/chunks/2k8qerqh8och5.js","/_next/static/chunks/03wn0-bzh3abk.js","/_next/static/chunks/04cl34c8iaaoc.js"],"EmailPreview"] 28:I[27201,["/_next/static/chunks/0h2qsuyze9ds1.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js"],"IconMark"] 26:Td4bb, Hasselblad

In Their Own Words

Jan Pypers

Belgian fine-art photographer

"The potential print size is enormous, even after cropping images generously — something I would sometimes struggle with using smaller format cameras. Medium format has a more balanced lens compression that aligns better with the human visual experience. I really love this, especially when combined with the more beautiful depth of field."

Tiina Itkonen

Finnish photographer

"The wide dynamic range of the camera sensor produces high-quality image output even in very contrasty lighting situations. The way the sensor registers colours gives the output TIFFs from RAW files a pleasingly film-like look, with none of the digital harshness as with many other cameras."

Panji Indra Permana

Indonesian portrait photographer

"One thing I really enjoyed was shooting in mixed light situations — where I used flash to light only the subject but still wanted to retain the background details. With X2D’s incredible dynamic range, I didn’t have to worry about the background going too dark or losing information in the shadows. It gave me a lot of freedom to balance the exposure and still keep the mood and atmosphere of the scene intact."

Through Their Lens

More Hasselblad Stories

We reserve the right to change, cancel, or otherwise modify any pricing, discounts, promotions, or events by Hasselblad, with or without notice.

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

27:Tc2c,https://store.hasselblad.com?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID In Their Own Words https://www.hasselblad.com/inspiration/hasselblad-x-you/hasselblad-x-julius-hirtzberger?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID Jan Pypers Belgian fine-art photographer "The potential print size is enormous, even after cropping images generously — something I would sometimes struggle with using smaller format cameras. Medium format has a more balanced lens compression that aligns better with the human visual experience. I really love this, especially when combined with the more beautiful depth of field." https://www.hasselblad.com/inspiration/hasselblad-x-you/hasselblad-x-julius-hirtzberger?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID Tiina Itkonen Finnish photographer "The wide dynamic range of the camera sensor produces high-quality image output even in very contrasty lighting situations. The way the sensor registers colours gives the output TIFFs from RAW files a pleasingly film-like look, with none of the digital harshness as with many other cameras." https://www.hasselblad.com/inspiration/hasselblad-x-you/hasselblad-x-julius-hirtzberger?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID Panji Indra Permana Indonesian portrait photographer "One thing I really enjoyed was shooting in mixed light situations — where I used flash to light only the subject but still wanted to retain the background details. With X2D’s incredible dynamic range, I didn’t have to worry about the background going too dark or losing information in the shadows. It gave me a lot of freedom to balance the exposure and still keep the mood and atmosphere of the scene intact." Through Their Lens More Hasselblad Stories (https://www.hasselblad.com/about/hasselblad-iconic-moments?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID) http://www.facebook.com/hasselblad?mc_cid=f4f902ab80&mc_eid=UNIQID https://www.instagram.com/hasselblad/?mc_cid=f4f902ab80&mc_eid=UNIQID https://twitter.com/Hasselblad?mc_cid=f4f902ab80&mc_eid=UNIQID http://www.linkedin.com/company/hasselblad?mc_cid=f4f902ab80&mc_eid=UNIQID http://www.youtube.com/user/HasselbladAS?mc_cid=f4f902ab80&mc_eid=UNIQID http://www.hasselblad.com?mc_cid=f4f902ab80&mc_eid=UNIQID We reserve the right to change, cancel, or otherwise modify any pricing, discounts, promotions, or events by Hasselblad, with or without notice. Copyright © 2026 Hasselblad Group. All rights reserved. Hasselblad Group | Utvecklingsgatan 2 | Göteborg 41756 | Sweden Want to change how you receive these emails? You can update your preferences (https://hasselblad.us9.list-manage.com/profile?u=e56e0213806c5aee040ebeb22&id=16f5cb481a&e=7d9a36d2e1&c=f4f902ab80) or unsubscribe from this list (https://hasselblad.us9.list-manage.com/unsubscribe?u=e56e0213806c5aee040ebeb22&id=16f5cb481a&t=b&e=7d9a36d2e1&c=f4f902ab80&i=f80d90716e) . 1f:["$","article",null,{"className":"min-w-0 flex-1 overflow-hidden","aria-label":"What Creators See in Hasselblad","children":[["$","$L24",null,{"emailId":"2a542edb-568c-404b-b51d-16094d4bba06"}],["$","$L25",null,{"email":{"id":"2a542edb-568c-404b-b51d-16094d4bba06","subject":"What Creators See in Hasselblad","previewText":"https://store.hasselblad.com?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID\n\nIn Their Own Words\nhttps://www.hasselblad.com/inspiration/hasselblad-x-you/hasselblad-x-julius-hirtzberger?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4","sentAt":"2026-08-14T21:47:22.000Z","classification":"marketing","imageCount":15,"thumbnailUrl":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/2b51af0b8287be83b8c31c7f95dc47397e7fd345579652a964d9535bc872bc4a","emailType":"sale_promotion","typeConfidence":"guess","typeBasis":"matched the body copy","brand":"$22:props:brands:365","bodyHtml":"$26","textBody":"$27","bodyFallback":null}}]]}] a:null f:[["$","title","0",{"children":"What Creators See in Hasselblad by Hasselblad | Mailspo"}],["$","meta","1",{"name":"description","content":"https://store.hasselblad.com?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID\n\nIn Their Own Words\nhttps://www.hassel"}],["$","meta","2",{"name":"robots","content":"index, follow"}],["$","link","3",{"rel":"canonical","href":"https://mailspo.com/emails/2a542edb-568c-404b-b51d-16094d4bba06"}],["$","meta","4",{"property":"og:title","content":"What Creators See in Hasselblad by Hasselblad | Mailspo"}],["$","meta","5",{"property":"og:description","content":"https://store.hasselblad.com?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID\n\nIn Their Own Words\nhttps://www.hassel"}],["$","meta","6",{"property":"og:url","content":"https://mailspo.com/emails/2a542edb-568c-404b-b51d-16094d4bba06"}],["$","meta","7",{"property":"og:site_name","content":"Mailspo"}],["$","meta","8",{"property":"og:image","content":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/2b51af0b8287be83b8c31c7f95dc47397e7fd345579652a964d9535bc872bc4a"}],["$","meta","9",{"property":"og:image:alt","content":"Hasselblad email creative: What Creators See in Hasselblad"}],["$","meta","10",{"property":"og:type","content":"article"}],["$","meta","11",{"property":"article:published_time","content":"2026-08-14T21:47:22.000Z"}],["$","meta","12",{"name":"twitter:card","content":"summary_large_image"}],["$","meta","13",{"name":"twitter:title","content":"What Creators See in Hasselblad by Hasselblad | Mailspo"}],["$","meta","14",{"name":"twitter:description","content":"https://store.hasselblad.com?utm_source=mailchimp&utm_medium=email&utm_campaign=welcome-3&mc_cid=f4f902ab80&mc_eid=UNIQID\n\nIn Their Own Words\nhttps://www.hassel"}],["$","meta","15",{"name":"twitter:image","content":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/2b51af0b8287be83b8c31c7f95dc47397e7fd345579652a964d9535bc872bc4a"}],["$","meta","16",{"name":"twitter:image:alt","content":"Hasselblad email creative: What Creators See in Hasselblad"}],["$","link","17",{"rel":"icon","href":"/favicon.ico?favicon.2vob68tjqpejf.ico","sizes":"256x256","type":"image/x-icon"}],["$","$L28","18",{}]]

Search Mailspo