23:I[3004,["/_next/static/chunks/0h2qsuyze9ds1.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js","/_next/static/chunks/3-jqhyvw3d7y0.js","/_next/static/chunks/21h5qhhcg7tzz.js","/_next/static/chunks/3euacrioc5_13.js","/_next/static/chunks/03wn0-bzh3abk.js","/_next/static/chunks/3h6uqn9kl0thz.js"],"EmailPreview"] 26:I[27201,["/_next/static/chunks/0h2qsuyze9ds1.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js"],"IconMark"] 24:T7f27,

Why Choose YINA? Skincare with depth, not trends

Thoughtful, efficacious formulas created in-house by TCM doctors. Custom, potent blends with clean, sustainable ingredients

Long-term skin health + longevity. Inside-out wellness. Gentle, effective multi-functional products that promote healthy skin barrier.

YINA was founded by two Asian American women and doctors of Traditional Chinese Medicine, Dr. Ervina Wu and Angela Chau Gray. Our story begins with healing. After a personal cancer journey, Ervina found renewal through TCM, where ancient wisdom and modern science intersect to restore balance. Angela’s path began with the study of medicinal plants at UC Berkeley, which inspired her to pursue TCM and its holistic approach to wellness.

YINA was founded by two Asian American women and doctors of Traditional Chinese Medicine, Dr. Ervina Wu and Angela Chau Gray.

Our story begins with healing. After a personal cancer journey, Ervina found renewal through TCM, where ancient wisdom and modern science intersect to restore balance. Angela’s path began with the study of medicinal plants at UC Berkeley, which inspired her to pursue TCM and its holistic approach to wellness.

ACUPUNCTURIST, COO, ASTROLOGER
Angela’s journey to TCM started with a class in Medical Ethnobotany at UC Berkeley. This ignited her love of plant biology and spearheaded her pursuit of understanding Chinese medicinal plants, its history and use case in modern living. She has deep interests in understanding Chinese metaphysics and how it plays a role in healing. She heads YINA's product development and operations. If you’ve ever tried YINA products, they are developed and created right here in California by Angela and the team.

TCM DERMATOLOGIST, CEO, TRAVELLER
Ervina healed herself with Chinese Medicine during her cancer treatments. She received a scholarship from the Chinese government for her PhD in TCM and clinical training in autoimmune disease. She’s also a registered TCM dermatologist. Her passion for medicine and art made her a collaborator in product formulations, brand, and business development for YINA.

OPERATIONS MANAGER, FOODIE
Felicia is a member of of YINA's super-efficient operations team and enjoys testing out YINA's many innovative products, practicing self-care rituals expounded by the founders of YINA. If you enjoy unboxing an YINA goodie package, chances are, it was prepared, packed and shipped to you by Felicia. Not only is she an avid fan of YINA's products, but also YINA's resident gourmand. When not putting together customer's orders, Felicia loves scouring the Bay Area for new eats and drinks.

25:Tdb6,[Why Choose YINA? Skincare with depth, not trends](https://yina.co/collections/best-sellers) [Thoughtful, efficacious formulas created in-house by TCM doctors. Custom, potent blends with clean, sustainable ingredients](https://yina.co/collections/best-sellers) [Long-term skin health + longevity. Inside-out wellness. Gentle, effective multi-functional products that promote healthy skin barrier.](https://yina.co/collections/best-sellers) [YINA was founded by two Asian American women and doctors of Traditional Chinese Medicine, Dr. Ervina Wu and Angela Chau Gray. Our story begins with healing. After a personal cancer journey, Ervina found renewal through TCM, where ancient wisdom and modern science intersect to restore balance. Angela’s path began with the study of medicinal plants at UC Berkeley, which inspired her to pursue TCM and its holistic approach to wellness. ](https://yina.co/collections/best-sellers) [Free Shipping on US orders over 80](https://yina.co/) [Face](https://yina.co/collections/yina-collection) [Body](https://yina.co/collections/yina-collection) [Wellness](https://yina.co/collections/wellness) [Sets](https://yina.co/collections/yina-gifts-sets) [Facebook](https://www.facebook.com/YINATCM/) [Instagram](https://www.instagram.com/yina.co/) [TikTok](https://www.tiktok.com/@yina.co) [Pinterest](https://www.pinterest.com/yinawellness/) [Unsubscribe](https://manage.kmail-lists.com/subscriptions/unsubscribe?a=JAVXXi&c=01KZJAXVHVC54J0M5KF2X5CWWJ&k=3a462fee97e53623ff76e04276fc6d41&se=yina%40mailspo.com&m=X86fDm&r=01KZZ790XTK31PWMKVQVESZCNX&e=00000VPiB) YINA was founded by two Asian American women and doctors of Traditional Chinese Medicine, Dr. Ervina Wu and Angela Chau Gray. Our story begins with healing. After a personal cancer journey, Ervina found renewal through TCM, where ancient wisdom and modern science intersect to restore balance. Angela’s path began with the study of medicinal plants at UC Berkeley, which inspired her to pursue TCM and its holistic approach to wellness. ACUPUNCTURIST, COO, ASTROLOGER Angela’s journey to TCM started with a class in Medical Ethnobotany at UC Berkeley. This ignited her love of plant biology and spearheaded her pursuit of understanding Chinese medicinal plants, its history and use case in modern living. She has deep interests in understanding Chinese metaphysics and how it plays a role in healing. She heads YINA's product development and operations. If you’ve ever tried YINA products, they are developed and created right here in California by Angela and the team. TCM DERMATOLOGIST, CEO, TRAVELLER Ervina healed herself with Chinese Medicine during her cancer treatments. She received a scholarship from the Chinese government for her PhD in TCM and clinical training in autoimmune disease. She’s also a registered TCM dermatologist. Her passion for medicine and art made her a collaborator in product formulations, brand, and business development for YINA. OPERATIONS MANAGER, FOODIE Felicia is a member of of YINA's super-efficient operations team and enjoys testing out YINA's many innovative products, practicing self-care rituals expounded by the founders of YINA. If you enjoy unboxing an YINA goodie package, chances are, it was prepared, packed and shipped to you by Felicia. Not only is she an avid fan of YINA's products, but also YINA's resident gourmand. When not putting together customer's orders, Felicia loves scouring the Bay Area for new eats and drinks. 1f:["$","article",null,{"className":"min-w-0 flex-1 overflow-hidden","aria-label":"Not All Wellness Brands Are Created Equal","children":["$","$L23",null,{"email":{"id":"671656f9-c724-4fb1-86d4-670b7591f39f","subject":"Not All Wellness Brands Are Created Equal","previewText":"[Why Choose YINA? Skincare with depth, not trends](https://yina.co/collections/best-sellers)\n\n[Thoughtful, efficacious formulas created in-house by TCM doctors. Custom, potent blends with clean, sustainable ingredients](https://yina.co/collections/best-sellers)\n\n[Long-term skin health + longevity. I","sentAt":"2026-08-14T04:08:00.000Z","classification":"marketing","imageCount":15,"thumbnailUrl":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/1ef489d6fcbf38b81ace82192361397080f7208d4f8691910589f10e61c06171","emailType":"newsletter","typeConfidence":"guess","typeBasis":"no stronger signal","brand":"$6:props:children:props:children:2:props:brands:1062","bodyHtml":"$24","textBody":"$25","bodyFallback":null}}]}] a:null f:[["$","title","0",{"children":"Not All Wellness Brands Are Created Equal by YINA | Mailspo"}],["$","meta","1",{"name":"description","content":"[Why Choose YINA? 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Skincare with depth, not trends](https://yina.co/collections/best-sellers)\n\n[Thoughtful, efficacious formulas created in-house by TCM doctors."}],["$","meta","15",{"name":"twitter:image","content":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/1ef489d6fcbf38b81ace82192361397080f7208d4f8691910589f10e61c06171"}],["$","meta","16",{"name":"twitter:image:alt","content":"YINA email creative: Not All Wellness Brands Are Created Equal"}],["$","link","17",{"rel":"icon","href":"/favicon.ico?favicon.2vob68tjqpejf.ico","sizes":"256x256","type":"image/x-icon"}],["$","$L26","18",{}]]

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