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This is Shakir and Tabassum. In 2016, we had a simple idea: what if luxury fragrance didn't have to come from Paris or Grasse to be world-class? What if we could introduce the beauty of oud in a way that elevates our everyday fragrance experience? And what if we made it right here, in the US and proudly call it a word of love and endearment. That idea became

About the name Habibi means "my beloved" in Arabic. It's a word spoken between lovers, between family, between dear friends. It carries warmth, intimacy, and deep affection. We chose it because every fragrance we make is a love letter — to craftsmanship, to heritage, to the person who wears it.

About the hearts Our interlocking hearts emblem represents the joining of two souls. Two hearts. Two worlds — Arabian artistry and New York energy — woven into one. It's stamped on every bottle. A small reminder that what you're wearing was made with love. READ OUR FULL STORY

“There's nothing else like it on the market.” "I bought one bottle as a gift and ended up keeping it for myself. Now I own four." — Amira S., Verified Buyer

Your welcome offer is still active. 15%OFF + your first order of $100+ free Sample, on us. Use code WELCOME15 at checkout.

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25:Tbea,[HABIBI New York](https://habibiny.com/c) [The HABIBI ](https://habibiny.com/pages/about-us) [This is Shakir and Tabassum. In 2016, we had a simple idea: what if luxury= fragrance didn't have to come from Paris or Grasse to be world-class? What= if we could introduce the beauty of oud in a way that elevates our everyda= y fragrance experience? And what if we made it right here, in the US and pr= oudly call it a word of love and endearment. That idea became](https://habi= biny.com/pages/about-us) [About the name Habibi means "my beloved" in Arabic. It's a word spoken be= tween lovers, between family, between dear friends. It carries warmth, inti= macy, and deep affection. We chose it because every fragrance we make is a = love letter =E2=80=94 to craftsmanship, to heritage, to the person who wear= s it.](https://habibiny.com/pages/about-us) [About the hearts Our interlocking hearts emblem represents the joining of = two souls. Two hearts. Two worlds =E2=80=94 Arabian artistry and New York e= nergy =E2=80=94 woven into one. It's stamped on every bottle. A small remin= der that what you're wearing was made with love. READ OUR FULL STORY](https= ://habibiny.com/pages/about-us) [=E2=80=9CThere's nothing else like it on the market.=E2=80=9D "I bought on= e bottle as a gift and ended up keeping it for myself. Now I own four." =E2= =80=94 Amira S., Verified Buyer](https://habibiny.com) [Your welcome offer is still active. 15%OFF + your first order of $100+ fre= e Sample, on us. Use code WELCOME15 at checkout.](https://habibiny.com) [SHOP NOW](https://habibiny.com) [Create Bundle](https://habibiny.com/pages/customize-your-own-bundle) [Home Aroma](https://habibiny.com/collections/home-aroma) [Bath & Body](https://habibiny.com/collections/bath-body) [Discovery Sets](https://habibiny.com/collections/perfume-sample-sets) [Gifting](https://habibiny.com/collections/gift-sets) [About Us](https://habibiny.com/pages/about-us) https://habibiny.com/ https://habibiny.com/ https://habibiny.com/ https://habibiny.com/ [Instagram](https://www.instagram.com/habibinewyork/?hl=3Den) [Facebook](https://www.facebook.com/HabibiNewYork/) [TikTok](https://www.tiktok.com/@habibinewyork) https://habibiny.com/ https://habibiny.com/ https://habibiny.com/ https://habibiny.com/ [2025 Habibi NY](https://habibiny.com/) No longer want to receive these emails? 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All rights reserved. 1f:["$","article",null,{"className":"min-w-0 flex-1 overflow-hidden","aria-label":"Why we named it \"my beloved\"","children":["$","$L23",null,{"email":{"id":"af078381-c76a-4445-8e4f-4b3b4e15a538","subject":"Why we named it \"my beloved\"","previewText":"[HABIBI New York](https://habibiny.com/c)\n\n[The HABIBI ](https://habibiny.com/pages/about-us)\n\n[This is Shakir and Tabassum. In 2016, we had a simple idea: what if luxury=\n fragrance didn't have to come from Paris or Grasse to be world-class? 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