25:I[56264,["/_next/static/chunks/3fntmmi971322.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js","/_next/static/chunks/2tie5rqwdsi89.js","/_next/static/chunks/2dnipz2c0692b.js","/_next/static/chunks/1mf5iq195c2sn.js","/_next/static/chunks/03wn0-bzh3abk.js","/_next/static/chunks/0_02m0ghanddv.js"],"GuestHistoryRecorder"] 26:I[3004,["/_next/static/chunks/3fntmmi971322.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js","/_next/static/chunks/2tie5rqwdsi89.js","/_next/static/chunks/2dnipz2c0692b.js","/_next/static/chunks/1mf5iq195c2sn.js","/_next/static/chunks/03wn0-bzh3abk.js","/_next/static/chunks/0_02m0ghanddv.js"],"EmailPreview"] 29:I[27201,["/_next/static/chunks/3fntmmi971322.js","/_next/static/chunks/1ymt1shyhmu-4.js","/_next/static/chunks/291ciwmgtp_xc.js","/_next/static/chunks/2owa30hnifmhr.js"],"IconMark"] 27:Te417,

Enjoy 15% off your first order with code WELCOME15

Hey there,

It's here or on the horizon — the first day back at school or nursery!

We hope it goes brilliantly, and we're wishing all your little ones the very best of luck this week and next.

Need a few last-minute extras? Or maybe there's a new arrival to celebrate?

With next day delivery, you can have everything sorted in time — whether that's a doorstep photo moment or a newborn announcement.

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The perfect school bundle

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Made for their first moments

Personalised Blue Splash, Snuggle & Cuddle Gift Set

Personalised Pink Splash, Snuggle & Cuddle Gift Set

Feeling autumnal?

Personalised Oatmeal New Baby Essentials

See our reviews on

4 Cheaney Drive, Grange Park, Northampton, NN4 5FB

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1. Code WELCOME15 will give 15% off non-branded products sitewide. 2. Discounts do not apply to shipping costs or gift vouchers unless stated otherwise. 3. Codes cannot be used in conjunction with any other code or offer. 4. This code can be used on full-priced non-branded items only. Codes are not applicable on 'Purflo', 'Sleepyhead', 'Merci Maman', 'Little People Big Dreams', 'Signature Books', 'Banwood', 'Plum Toys', 'Tonies', 'Le Toy Van', 'Bigjigs', licensed characters, or 'Scoot and Ride' products. A full list of brand exclusions can be found here. 5. We reserve the right to end any discounts or offers at any time, including before the advertised end date, without notice.

20% off Sitewide with code COSY20. This offer is valid from 03/09/26 until 08/09/26 23:59 (UK time). The 20% discount will apply to selected full price products. To redeem the discount, use the code COSY20 at the checkout. The offer excludes all Sale items and not applicable on brands or licenced product. See full exclusion list here. This offer cannot be used in conjunction with any other promotion, discount, or code, unless expressly stated. Discounts do not apply to shipping costs, gift vouchers, gift cards, or any other excluded items. This offer is valid only on my1styears.com. We reserve the right to amend, suspend, or terminate this offer at any time, including before the advertised end date, without prior notice.

28:Tfd6,[My1stYears](https://www.my1styears.com/?p=LogoTopNav) [BACK TO SCHOOL](https://www.my1styears.com/collections/back-to-school) [BABY](https://www.my1styears.com/collections/baby?p=BabyTopNav) [GIFTS](https://www.my1styears.com/collections/gifts?p=GiftsTopNav) [SALE](https://www.my1styears.com/collections/deals?p=SaleTopNav) [BACK TO SCHOOL](https://www.my1styears.com/collections/back-to-school) [SEE ALL OFFERS](https://www.my1styears.com/collections/deals?p=SaleTopNav) Enjoy 15% off your first order with code WELCOME15 [20% off sitewide](https://www.my1styears.com/) Hey there, It's here or on the horizon — the first day back at school or nursery!We hope it goes brilliantly, and we're wishing all your little ones the very best of luck this week and next.Need a few last-minute extras? Or maybe there's a new arrival to celebrate?With next day delivery, you can have everything sorted in time — whether that's a doorstep photo moment or a newborn announcement. [SHOP NOW](https://www.my1styears.com/) The perfect school bundle [Back to school set](https://www.my1styears.com/collections/back-to-school-sets?filter.price=100%7E) [SHOP NOW](https://www.my1styears.com/collections/back-to-school-sets?filter.price=100%7E) Made for their first moments [Personalised Blue Splash, Snuggle & Cuddle Gift Set](https://www.my1styears.com/products/personalised-blue-splash-snuggle-cuddle-gift-set) [Personalised Pink Splash, Snuggle & Cuddle Gift Set](https://www.my1styears.com/products/personalised-pink-splash-snuggle-cuddle-gift-set) Feeling autumnal? [Personalised Oatmeal New Baby Essentials](https://www.my1styears.com/products/personalised-oatmeal-new-baby-essentials) [Personalised Pumpkin Organic Sleepsuit](https://www.my1styears.com/products/personalised-pumpkin-organic-sleepsuit) [Clearpay] See our reviews on [Trustpilot Logo] [Trustpilot Stars](https://www.trustpilot.com/review/www.my1styears.com?utm_medium=Trustbox&utm_source=EmailSignature1) © My 1st Years 4 Cheaney Drive, Grange Park, Northampton, NN4 5FB [Unsubscribe](https://manage.kmail-lists.com/subscriptions/unsubscribe?a=WepNuy&c=01KZHXBN32XXVT56GZMCVT24Z5&k=146e347e0c158e9947334cf384e4e24f&se=my1styears%40mailspo.com&m=01M1H2MVZVGPD6SYERPPHF2451&r=01M1M7PB4T8WTY3TM0942RXP28) | [View in Browser](https://manage.kmail-lists.com/subscriptions/web-view?a=WepNuy&c=01KZHXBN32XXVT56GZMCVT24Z5&k=146e347e0c158e9947334cf384e4e24f&se=my1styears%40mailspo.com&m=01M1H2MVZVGPD6SYERPPHF2451&r=01M1M7PB4T8WTY3TM0942RXP28) 1. Code WELCOME15 will give 15% off non-branded products sitewide. 2. Discounts do not apply to shipping costs or gift vouchers unless stated otherwise. 3. Codes cannot be used in conjunction with any other code or offer. 4. This code can be used on full-priced non-branded items only. Codes are not applicable on 'Purflo', 'Sleepyhead', 'Merci Maman', 'Little People Big Dreams', 'Signature Books', 'Banwood', 'Plum Toys', 'Tonies', 'Le Toy Van', 'Bigjigs', licensed characters, or 'Scoot and Ride' products. A full list of brand exclusions can be found [here.](https://www.my1styears.com/terms-and-conditions) 5. We reserve the right to end any discounts or offers at any time, including before the advertised end date, without notice. 20% off Sitewide with code COSY20. This offer is valid from 03/09/26 until 08/09/26 23:59 (UK time). The 20% discount will apply to selected full price products. To redeem the discount, use the code COSY20 at the checkout. The offer excludes all Sale items and not applicable on brands or licenced product. See full exclusion list here. This offer cannot be used in conjunction with any other promotion, discount, or code, unless expressly stated. Discounts do not apply to shipping costs, gift vouchers, gift cards, or any other excluded items. This offer is valid only on [my1styears.com](http://my1styears.com). We reserve the right to amend, suspend, or terminate this offer at any time, including before the advertised end date, without prior notice. 1f:["$","article",null,{"className":"min-w-0 flex-1 overflow-hidden","aria-label":"Get Cosy & Save 20% Off Sitewide ✨","children":[["$","$L25",null,{"emailId":"dd4fe025-bdcb-4359-ac21-fd75412063da"}],["$","$L26",null,{"email":{"id":"dd4fe025-bdcb-4359-ac21-fd75412063da","subject":"Get Cosy & Save 20% Off Sitewide ✨","previewText":"[My1stYears](https://www.my1styears.com/?p=LogoTopNav)\n\n[BACK TO SCHOOL](https://www.my1styears.com/collections/back-to-school)\n[BABY](https://www.my1styears.com/collections/baby?p=BabyTopNav)\n[GIFTS](https://www.my1styears.com/collections/gifts?p=GiftsTopNav)\n[SALE](https://www.my1styears.com/colle","sentAt":"2026-09-03T18:31:58.000Z","classification":"marketing","imageCount":11,"thumbnailUrl":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/60b3d7c6e94b880c7b602e1223b7c0a687a4a0f19682318ba02a42b561bd9a0f","emailType":"product_launch","typeConfidence":"guess","typeBasis":"matched the body copy","brand":"$23:props:brands:699","bodyHtml":"$27","textBody":"$28","bodyFallback":null}}]]}] a:null f:[["$","title","0",{"children":"Get Cosy & Save 20% Off Sitewide ✨ by My 1st Years | Mailspo"}],["$","meta","1",{"name":"description","content":"[My1stYears](https://www.my1styears.com/?p=LogoTopNav)\n\n[BACK TO SCHOOL](https://www.my1styears.com/collections/back-to-school)\n[BABY](https://www.my1styears.co"}],["$","meta","2",{"name":"robots","content":"index, follow"}],["$","link","3",{"rel":"canonical","href":"https://mailspo.com/emails/dd4fe025-bdcb-4359-ac21-fd75412063da"}],["$","meta","4",{"property":"og:title","content":"Get Cosy & Save 20% Off Sitewide ✨ by My 1st Years | Mailspo"}],["$","meta","5",{"property":"og:description","content":"[My1stYears](https://www.my1styears.com/?p=LogoTopNav)\n\n[BACK TO SCHOOL](https://www.my1styears.com/collections/back-to-school)\n[BABY](https://www.my1styears.co"}],["$","meta","6",{"property":"og:url","content":"https://mailspo.com/emails/dd4fe025-bdcb-4359-ac21-fd75412063da"}],["$","meta","7",{"property":"og:site_name","content":"Mailspo"}],["$","meta","8",{"property":"og:image","content":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/60b3d7c6e94b880c7b602e1223b7c0a687a4a0f19682318ba02a42b561bd9a0f"}],["$","meta","9",{"property":"og:image:alt","content":"My 1st Years email creative: Get Cosy & Save 20% Off Sitewide ✨"}],["$","meta","10",{"property":"og:type","content":"article"}],["$","meta","11",{"property":"article:published_time","content":"2026-09-03T18:31:58.000Z"}],["$","meta","12",{"name":"twitter:card","content":"summary_large_image"}],["$","meta","13",{"name":"twitter:title","content":"Get Cosy & Save 20% Off Sitewide ✨ by My 1st Years | Mailspo"}],["$","meta","14",{"name":"twitter:description","content":"[My1stYears](https://www.my1styears.com/?p=LogoTopNav)\n\n[BACK TO SCHOOL](https://www.my1styears.com/collections/back-to-school)\n[BABY](https://www.my1styears.co"}],["$","meta","15",{"name":"twitter:image","content":"https://mailspo-ingest.imraan-243.workers.dev/img/inbound/img/60b3d7c6e94b880c7b602e1223b7c0a687a4a0f19682318ba02a42b561bd9a0f"}],["$","meta","16",{"name":"twitter:image:alt","content":"My 1st Years email creative: Get Cosy & Save 20% Off Sitewide ✨"}],["$","link","17",{"rel":"icon","href":"/favicon.ico?favicon.3lxqohtg4uvbd.ico","sizes":"48x48","type":"image/x-icon"}],["$","$L29","18",{}]]

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